Business Cards
CD Business Cards capture the imagination and provide an element of fun to your marketing material. They are very popular in the consumer industry where you have a very limited amount of time to make an impression on your potential client, and they can contain just the same range of new media as CD-Roms.
So should you use CD Business cards or CD-Roms for your campaign? This is a question we are often asked. CD Business cards are smaller and hold less information than CD-Rs, they also have some compatibility issues as they will not work on slot loading machines. However, provided your message is reasonably concise and you know your audience, they provide a great first impression.
Business Cards
Examples
We were fortunate enough to meet Drumming 4 Business at a networking event locally. Their problem was two fold. They didn't have a strong corporate brand image and they couldn't explain properly to their clients what they did because their work was so interactive and visual. Our solution was to unify their branding and build them a playful interactive CD-ROM which would feature digital video, photography and sound bites from their songs and key instruments. This way clients could get a real feel for their services in a fun an interactive way.